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Paid Marketing Channels
Overview
Tutorial Materials
Details
Summary
In the previous tutorial you explored organic user acquisition channels, reviewed examples and tips as well as how to help prioritize channels that make sense for your game.
In this tutorial you’ll be exploring paid marketing channels, with specific examples as well as cover the ad ecosystem for advertisers. Let's explore these different channels in more depth so you can pick what’s best for your game!
In this tutorial you'll:
- Explore types of paid user acquisition
- Explore the ad ecosystem
- Investigate what to consider when selecting ad networks and platforms
- Explore attribution and mobile measurement partners
Recommended Unity versions
2018.3 - 2019.3
Language
English
Tutorial
Paid Marketing Channels
Paid Marketing Channels