Building a winning ad placement strategy
Tutorial
·
intermediate
·
+0XP
·
20 mins
·
(13)
Unity Technologies

In this tutorial, you’ll learn where and how to place rewarded video and interstitial ads in your game. You’ve already learned the basics of rewarded video and interstitial ads, so it’s time to take that knowledge to the next level. In this video series, you’ll learn how to effectively place rewarded video and interstitial ads into your game to increase revenue and ensure a great user experience.
1. The best rewarded video ad placements
Ready to optimize your rewarded video strategy? This class goes beyond the basics, revealing eight essential placements and expert tips for seamless integration and maximum revenue without compromising user experience. In this video, you will learn:
- Fundamentals of rewarded video ads
- Tips for rewarded video placements
- Hitting your key KPIs
2. How to place interstitial ads the right way
Maximize interstitial ad revenue while preserving user experience. This class reveals optimal placement strategies and four effective A/B testing scenarios to find the perfect balance between monetization and engagement. In this video, you will learn:
- How to find the sweet spot between revenue and retention
- 4 interstitial placements to A/B test
- Tips for segmentation